Dr. Jeffrey Ray and Dr. Albert Mubako recently published an invited chapter where they present a model for digitally transforming a business by first performing a digital maturity assessment of current capabilities, describing the maturity levels of the digital environment to define a starting point to base future modifications on, and then applying a Digital Business Strategy Model (DBSM) to ensure that required inputs and outputs for developing a Digital Business Strategy (DBS) will create and capture value for the firm from emerging digital technologies.
A solution and cultural intelligence-driven approach is enabled through strategic alignment of a firm’s organizational structure, infrastructure architecture, and the innovation strategy being pursued. The recommended digital transformation (DX) process will overcome sponsor hesitancy to make the investment required to modernize organizational infrastructures. Organizational learning must be part of a comprehensive DX effort. An enhanced organizational learning model expands the discussion and incorporates recommended practical implementation steps to ensure smart organizational transformation.
To Read More, see:
Ray, J. S., Mubako, A. T (2023). Smart Organizational Learning with Digital Transformation. In G. Reza Djavanshir (Ed.), Digital Strategies and Organizational Transformation, Digital Transformation Book Series, Wharton Center for Creative Leadership, Institute of Digital Transformation. Singapore: World Scientific Publications.
The invited chapter can be downloaded at the World Scientific Publishing Co. website
Dr. Jeffrey Ray and Dr. Albert Mubako